All you have to do is log in and there in plain sight you will immediately see it, feel it, experience it. In the status updates, in the profiles, in the connections, in the groups. It even sucks in the pulse section. It just plain sucks! Now don’t tell me you haven’t thought it. Heck, you may not even know you thought of it. But you did. LinkedIn sucks!
Okay. Mr & Ms LinkedIn employee and you LinkedIn zealots. Hold your equines and simmer. Now, now…put that whip down… slowly. Let me explain.
Ever since Mr Hoffman plonked down his bowl of chips & 6 pack with his bunch of turtle-neck sweatered friends and created LinkedIn. It has been sucking like a hoover on steroids. Empty the bag and this is some of what you’ll find. (Credit – Craig Smith from Digital Marketing Ramblings)
- 332,000,000+ members.
- 173,000 new members daily.
- 187,000,000 unique monthly visitors.
- 1,000,000,000 endorsements.
- 39,000,000 students & recent graduates.
- 15,000,000 profile views daily.
- 1,450,000 job views daily.
- 44,000 job applications daily. (On mobile alone)
- 30,000 published articles per week.
- 4,000,000 company pages.
- 1,500 schools and university pages.
- 2,100,000 groups. (8,000 new groups weekly.)
For the numerical challenged – Anything after the 6th zero is in millions. Anything after the 9th is in billions.
These get sucked up with clinical efficiency into servers entrenched in some bunker somewhere no doubt. This is big data heaven! Like it or not. The momentum is going to suck in everything like a black-hole. Any professional not on LinkedIn will soon be playing solitaire a lot.
Being on LinkedIn doesn’t assure you of any pitch time as well. You are just one of 332,000,000 give or take a hundred thousand Linkediners.
You got to start getting serious. Ignore LinkedIn at your own peril.